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Geleceği Yaratanlar, Geleceği Anlayanlar

Can you shape the future without understanding the macro forces? Can you market products and do business without understanding the changing dynamics of cultures? Is understanding these forces are sufficient enough to shape the future? This TEDxYouth talk explains…

Embracing New Technologies

Fatmanur Erdogan, Hurriyet Daily News (click here for the newspaper link) I love the Kindle, Amazon.com’s electronic book reader. It makes getting the information I need fast and easy. I like reading hard-copy books, too, but sometimes I want the information right now – I don’t want to have to wait days or weeks for a book […]

Hitting the Communication Bulls Eye

By Fatmanur Erdogan, Hurriyet Daily News (click here for Hitting The Communication Bulls Eye) As a communications professional with a background in management, marketing and psychology and who has been working as an expat most of her life, I have come to realize that most top managers around the world tend to overestimate the strength […]